神秘顾客
“神秘顾客”(Mystery Shopper)是通过“暗访”的形式,由第三方 的服务咨询公司或企业内部的专门部门,对其自身的服务水平、规章制 度、产品讯息等进行监察的一...
神秘客
...务验证资格的人员到各单位进行验证作业,只有验证结果符合标准,才能授予证书;对于认证结果,每年还需以神秘客(Mystery Shopper) 的方式进行复验,如未通过复验,服务验证证书即会被取消,以确保其服务质量维持一定水平!
奥秘顾客
麦当劳、肯德基风靡环球,是因为eater-tainment(寓食于乐)、glocalization(环球本土化)、mystery shopper(奥秘顾客)。
神秘购物者
塔克奇诈骗加航,是通过一个由Sensors Quality Management Inc公司(简称SQM)举办、名为“神秘购物者”(mystery shopper)的活动。 SQM从加航那里获取到到一个代码,可以免费或以折扣价购买机票。
Mystery shopping or a mystery consumer or secret shopper, is a tool used externally by market research companies, watchdog organizations, or internally by companies themselves to measure quality of service, or compliance with regulation, or to gather specific information about products and services. The mystery consumer's specific identity and purpose is generally not known by the establishment being evaluated.Mystery shoppers perform specific tasks such as purchasing a product, asking questions, registering complaints or behaving in a certain way, and then provide detailed reports or feedback about their experiences.